Hey Pickled Peeps of mine.The guy that gives me the low-down on everything from fashion to furniture, my personal navigator, a slack-joweled lokel named Ignatius, has told me about a book called Applebee’s America. This tome of contemporary marketeering was written by a couple of guys, and by Ron Fournier, a revered journalist and savvy Pay-the-Man wiz. You got to get your mits on this book. Today I am going to tell nine people to read it.
P.D. You can own your very own copy: www.amazon.com